Project detail
Aperture
A concept app designed to extend user engagement beyond a single trip, turning a one-time travel experience into lasting connection.
UX UI Design
2 months
Concept project
Overview
Aperture is a concept app addressing a common retention problem: travel and wellness apps are typically used once, then abandoned. The goal was to design a product that keeps users engaged beyond a single trip, extending the relationship from a one-time purchase into ongoing engagement. This 2-month project combined Artistic Direction and UX/UI Design across a responsive website and a mobile app.
Approach
Retention-driven: designed to extend engagement beyond a single use
Full user journey: mapped across before, during, and after the trip
Cross-platform: consistent experience on web and mobile
Brand differentiation: a visual identity built to stand out in a saturated travel-app market
Overview
Aperture is a concept app addressing a common retention problem: travel and wellness apps are typically used once, then abandoned. The goal was to design a product that keeps users engaged beyond a single trip, extending the relationship from a one-time purchase into ongoing engagement. This 2-month project combined Artistic Direction and UX/UI Design across a responsive website and a mobile app.
Approach
Retention-driven: designed to extend engagement beyond a single use
Full user journey: mapped across before, during, and after the trip
Cross-platform: consistent experience on web and mobile
Brand differentiation: a visual identity built to stand out in a saturated travel-app market
Before user flow
Before user flow
Before user flow
During user flow
During user flow
During user flow
After user flow
After user flow
After user flow
Contact
Let's get in touch
Let's talk about your e-commerce, SaaS, or payment project.
Contact
Let's get in touch
Let's talk about your e-commerce, SaaS, or payment project.
Contact
Let's get in touch
Let's talk about your e-commerce, SaaS, or payment project.